Know Every Member
Retain Every Student
Track every enquiry, trial, and active student through a single pipeline. Spot renewal risks early and grow your academy with data-driven member management.
38%
Higher retention
AI
Renewal prediction
Full
Member history
Auto
Follow-up reminders
Manage Leads and Communication in One Place
Handling enquiries, follow-ups, and communication manually can result in missed opportunities. SportStr’s sports academy CRM software helps you track leads, manage interactions, and convert enquiries into active students.
With a centralized CRM system, you can maintain relationships, automate follow-ups, and improve overall academy growth.
Member Pipeline
From first enquiry to long-term member
Retention Tools
Built-in tools to keep students coming back
AI renewal predictions
SportStr flags members likely to churn — before their renewal date — giving you time to re-engage them.
Auto renewal reminders
Parents receive automatic renewal notifications 14 and 7 days before expiry — with a one-tap payment link.
Engagement scoring
Each member gets an engagement score based on attendance, payments, and app activity — making at-risk students easy to identify.
Features
A CRM designed for sports academies
Generic CRMs aren’t built for academies. SportStr’s member management is purpose-built for the sports coaching world.
Mobile first
Enquiry
tracking
Log every incoming enquiry — walk-in, phone, or website form. Assign follow-up tasks and never let a potential student slip through the cracks.
Unified
Complete member profiles
Every student has a full profile — contact details, emergency info, sport history, attendance records, payment history, and coach notes — all in one place.
Analytics
Growth
analytics
Track monthly enrolments, churn rate, lifetime value, and sport-wise retention. Understand what's driving growth and where you're losing students.
Conversion
Trial session management
Book, track, and follow up on trial sessions from the pipeline view. Send automated reminders to trial students and convert them to members with one click.
Communication
Parent communication
All parent messages, announcements, and notifications in one place — not scattered across WhatsApp groups. Every message is logged and searchable.
AI-powered
AI churn
prediction
SportStr Intelligence monitors attendance, engagement, and payment patterns together to predict which students are likely to leave — weeks before they actually do.
Get Started
Request a Live Demo
See how SportStr can digitize your academy. Fill out the form and our team will be in touch within 24 hours.
Member journey
How SportStr manages the full member lifecycle
1
Enquiry
captured
A parent enquires via your website, phone, or walk-in. SportStr logs the enquiry, assigns a follow-up reminder, and starts a member profile automatically.
2
Enrolment and onboarding
One click converts the trial to a full enrolment. Fee invoice generated automatically. Parent receives welcome notification with app download link and schedule details.
3
Renewal managed automatically
SportStr sends renewal reminders 14 and 7 days before expiry. At-risk members are flagged early. One-tap renewal payment keeps the process frictionless.
Grow your academy Retain every student
SportStr’s CRM gives you the full picture of your member base — and the tools to keep them coming back.
Help & Info
Frequently Asked Questions
Is SportStr's CRM different from a general CRM like HubSpot?
Yes — fundamentally. General CRMs are built for sales pipelines. SportStr’s CRM is built for sports academies — it connects member data with attendance, fees, performance, and scheduling in one place. No integrations needed.
How does the AI predict which students will leave?
SportStr Intelligence analyses attendance trends, payment delays, app engagement, and performance stagnation together. Students matching historical drop-off patterns are flagged before their behaviour becomes irreversible.
Can I import my existing student data into SportStr?
Yes. Our onboarding team helps you migrate existing student data from Excel or any other system during setup. Most academies have all their data imported within 24 hours of signing up.
Can I segment members by sport, batch, or join date?
Yes. SportStr lets you filter and segment members by any combination of sport, batch, age group, enrolment date, payment status, or attendance rate — making targeted communications and reports easy.